Theory and practice in the use of social media in marketing. Topics may include a history of social media, preparation for social marketing, the power of collective influence, and how to engage with social media. Reviews social mediums, social networks, platforms and other marketing tools used to create a social media campaigns. Prerequisites: None.
Class Number | Delivery | Days | Dates | Times | Type |
---|---|---|---|---|---|
34098 | Online | - | August 22, 2022 - December 16, 2022 | - | Lecture |
Last full refund date | Student Last Date to Withdraw | Section no. | Class Fees |
---|---|---|---|
August 29, 2022 | October 9, 2022 | 0001 | - |
Books and Materials
- Social Media Marketing (Required)
- 3rd edition (2018)
- ISBN: 9781526423870
- Publisher: Sage Publications, Incorporate
- Author: Tuten
- Type: Textbook
- Estimated Price: $79.00 (new)
- New Retail Price: 79.00, Used Retail Price: 59.25, New Rental Fee: 51.35, Used Rental Fee: 31.60.
- Social Media Marketing (Required)
- 3rd edition (NA)
- ISBN: 9781526424549
- Publisher: Sage Publications, Incorporate
- Author: Solomon
- Type: eBook
- Estimated Price: $44.07 (new)
- New Retail Price: 44.07, Used Retail Price: 0.00. This is not a Rental Title. eBook Type: Web. eBook format: BryteWave Format.
- Social Media Marketing (Required)
- 3rd edition (NA)
- ISBN: 9781526424549
- Publisher: Sage Publications, Incorporate
- Author: Solomon
- Type: eBook
- Estimated Price: $48.97 (new)
- New Retail Price: 48.97, Used Retail Price: 0.00. This is not a Rental Title. eBook Type: Web. eBook format: BryteWave Format.
- Social Media Marketing (Required)
- 3rd edition (NA)
- ISBN: 9781526424549
- Publisher: Sage Publications, Incorporate
- Author: Solomon
- Type: eBook
- Estimated Price: $39.17 (new)
- New Retail Price: 39.17, Used Retail Price: 0.00. This is not a Rental Title. eBook Type: Web. eBook format: BryteWave Format.
- Social Media Marketing (Required)
- 3rd edition (NA)
- ISBN: 9781526424549
- Publisher: Sage Publications, Incorporate
- Author: Solomon
- Type: eBook
- Estimated Price: $71.00 (new)
- New Retail Price: 71.00, Used Retail Price: 0.00. This is not a Rental Title. eBook Type: Web. eBook format: BryteWave Format.