Fall 2018
Marketing and Social Networking MKT110
3.00 Credit

Theory and practice in the use of social media in marketing. Topics may include a history of social media, preparation for social marketing, the power of collective influence, and how to engage with social media. Reviews social mediums, social networks, platforms and other marketing tools used to create a social media campaigns. Prerequisites: None.

Class Availability: started
Class has already started
Class Number Delivery Days Dates Times Type
11842 In Person TR August 21, 2018 - December 14, 2018 10:00am - 11:15am Lecture
Last full refund date Student Last Date to Withdraw Section no. Class Fees
August 27, 2018 October 8, 2018 0001 -

Books and Materials

  • Social Media Marketing (Required)
  • 3rd edition (2018)
  • ISBN: 9781526423870
  • Publisher: Sage Publications, Incorporate
  • Author: Tuten
  • Type: Textbook
  • Estimated Price: $82.00 (new)
  • Used Retail Price is $61.50; Title is a rental title
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  • Estrella Mountain Community College
  • Ocotillo Hall
  • OCT 109