Fall 2020
Marketing and Social Networking MKT110
3.00 Credit

Theory and practice in the use of social media in marketing. Topics may include a history of social media, preparation for social marketing, the power of collective influence, and how to engage with social media. Reviews social mediums, social networks, platforms and other marketing tools used to create a social media campaigns. Prerequisites: None.

Class Availability: Open
31 of 32 seats available
Class Number Delivery Days Dates Times Type
23687 In Person MWF August 24, 2020 - December 18, 2020 10:00am - 10:50am Lecture
Last full refund date Student Last Date to Withdraw Section no. Class Fees
August 31, 2020 October 11, 2020 0001 -

Books and Materials

  • Social Media Marketing (Required)
  • 3rd edition (2018)
  • ISBN: 9781526423870
  • Publisher: Sage Publications, Incorporate
  • Author: Tuten
  • Type: Textbook
  • Estimated Price: $83.75 (new)
  • Used Retail Price is $63.00; Title is a rental title
  • Social Media Marketing (Required)
  • 3rd edition (NA)
  • ISBN: 9781526424549
  • Publisher: Sage Publications, Incorporate
  • Author: Solomon
  • Type: eBook
  • Estimated Price: $63.00 (new)
  • Used Retail Price is $0.00; eBook type is Web; eBook format is BryteWave Format;
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Location

  • Estrella Mountain Community College
  • Ocotillo Hall
  • OCT 120