Fall 2019
Marketing and Social Networking MKT110
3.00 Credit

Theory and practice in the use of social media in marketing. Topics may include a history of social media, preparation for social marketing, the power of collective influence, and how to engage with social media. Reviews social mediums, social networks, platforms and other marketing tools used to create a social media campaigns. Prerequisites: None.

Class Availability: started
Class has already started
Class Number Delivery Days Dates Times Type
12607 In Person TR August 20, 2019 - December 13, 2019 11:30am - 12:45pm Lecture
Class cap has been adjusted because of the available number of computers and/or seats.
Last full refund date Student Last Date to Withdraw Section no. Class Fees
August 26, 2019 October 7, 2019 0001 -

Books and Materials

  • Social Media Marketing (Required)
  • 3rd edition (NA)
  • ISBN: 9781526424549
  • Publisher: Sage Publications, Incorporate
  • Author: Solomon
  • Type: eBook
  • Estimated Price: $58.80 (new)
  • Used Retail Price is $0.00; eBook type is Web; eBook format is BryteWave Format;
  • Social Media Marketing (Required)
  • 3rd edition (2018)
  • ISBN: 9781526423870
  • Publisher: Sage Publications, Incorporate
  • Author: Tuten
  • Type: Textbook
  • Estimated Price: $83.75 (new)
  • Used Retail Price is $63.00; Title is a rental title
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Location

  • Estrella Mountain Community College
  • Montezuma Hall
  • MON 210